This award will be presented to the individual or team who demonstrates significant category growth through specific recommendations, such as planograms, pack formats, and space optimisation. The recipient will have successfully implemented a data-driven strategy by understanding customer needs and showcasing clear results that positively contribute to category growth and performance.

This award will be presented to the individual or team who can successfully show how they introduced unique and creative approaches to delivering insights that significantly influenced business decisions. Entries should provide evidence such as case studies, examples of impactful insights, descriptions of innovative techniques used, and testimonials from stakeholders. This award recognizes the practical applications such as advanced analytical techniques, new technologies implemented and creative delivery of insights to drive measurable results.

This award is open to supplier and retailer/operator partnerships that have demonstrated exceptional collaboration. Entrants should provide evidence of mutual benefits and value creation, innovative approaches to collaboration, and effective communication. Entries should highlight joint problem-solving and the overall positive impact on performance for both businesses. Evidence can include case studies, performance metrics, testimonials, and examples of successful projects or initiatives.

This award recognises individuals who have been in their role for over 18 months and have introduced innovative strategies or creative solutions that have significantly impacted the category. Entries should demonstrate how data and insights were effectively used to inform strategy, successful collaboration with cross-functional teams, suppliers, and/or retailers to achieve goals, and clear leadership and strategic vision that guided the category towards long-term success.

This award will celebrate the individual who has been in a Category or Insights position for less than 18 months and has made significant contributions and positive impacts in a short time. They have shown creativity and initiative in their tasks and projects, demonstrated a strong commitment to learning and professional development, and can successfully show their ability to adapt to new challenges and solve problems effectively.